A practical, no BS, cut-to-the-chase approach to growth in your business

About Jared Bauman

With almost 20 years of experience in business management and digital marketing, Jared brings a rich background of both knowledge and experience in helping companies grow. He has spoken all over the country to creative entrepreneurs, helping them understand how to grow a business with a cut-to-the-chase, no BS approach to marketing. Jared has headlined multiple national speaking tours, is a 9 time speaker at the Wedding and Portrait Photographers International Conference, and has conducted several multi-day courses on Creative Live.

Jared Bauman is the Co Founder of 201 Creative Inc, a digital marketing agency that specializes in SEO, Social Media, and Marketing for small and medium businesses. Jared has a Bachelors of Science from the University of California, San Diego in Management Science. Prior to 201 Creative Media, he was a Co Founder and President of ShootDotEdit, the premium post processing company for professional wedding photographers worldwide. In 2002, Jared founded Bauman Photographers, a well known Southern California photography studio specializing in high end weddings and corporate headshots. After 11 years of profitable growth, Jared sold Bauman Photographers in 2012.

Most Requested Topics

A practical, no BS, cut-to-the-chase approach to growth in your business

Social Media. Blogging. Video. Snapchat. How often should I be pinning? Do I really need a blog anymore? What the heck is SEO anyways?

If you’re looking for the latest fad to shortcut your growth, then this isn’t the presentation for you. While there might be a silver bullet out there, there isn’t one single thing you should be doing. Instead, it is the collection and organization of things you should be doing… that is where the growth occurs.

Instead of spewing data on the latest marketing fad or time saving growth hack, we’re going to take a top down look at the tenants that historically lead to growth. Clarity will become your new best friend as we skip the BS and jump straight into setting goals that actually materialize into a strategy.

Instead of wasting time trying to figure out which Social Media platform to use, we’ll identify what leads to growth, and then how to get there. At the end, the executables will be clear. And they’ll be completely unique for your business.

You’ll discover how to grow your business… without being burdened by everything you could be doing to grow your business.

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How to Scale Rapid and Sustainable Growth in Your Business

Business growth doesn’t come easy, especially not when you’re focused on doing it both rapidly and sustainably. Whereas the recipe used to be relatively simple a decade ago, today’s businesses must choose between dozens of platforms and online options to reach and impact future clients. If you’re overwhelmed just thinking about it, you’re not alone.

Instagram, Pinterest, Snapchat, Facebook, Twitter, YouTube, Blog, PR, SEO, Print, Web, App, Phone, Text… the list of options you have goes on and on. How do you know which to use, and how to use it? How do you know it will work?

Business growth doesn’t come easy, especially not when you’re focused on doing it both rapidly and sustainably. Whereas the recipe used to be relatively simple a decade ago, today’s businesses must choose between dozens of platforms and online options to reach and impact future clients. If you’re overwhelmed just thinking about it, you’re not alone.

Instagram, Pinterest, Snapchat, Facebook, Twitter, YouTube, Blog, PR, SEO, Print, Web, App, Phone, Text… the list of options you have goes on and on. How do you know which to use, and how to use it? How do you know it will work?

Instead, we’re going to start over. You’ll learn how to look at your business from a completely new angle, and how to approach growth in a completely different style. Instead of focusing on what to do, we’re going to focus on who you should be targeting.

You will leave empowered, knowing:

  • who your client IS (and who it isn’t), leaving you with the knowledge of how to target them
  • how to speak to your client, and which platforms work best
  • how to scale your marketing efforts overnight, so that you have content to speak to your future clients
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SEO, Social Media, and Subject Expertise

The 3 S’s of Marketing and Why They’re Key to Growth

Today’s marketing can be broken down to three vital areas: SEO, Social Media, and Subject Expertise. In this presentation, we will systematically walk through exactly what each is (and isn’t). Once you understand their true value, your eyes will be opened to how vital each is to today’s marketing plan.

You’ll learn why SEO isn’t actually all that confusing and how to ensure you’re found in search. You’ll learn how to crack the Social Media nut for your business, by learning unique strategies for each platform.

Once you know what your business stands for, where its value lies, and how to communicate that, the tenants of SEO and Social Media become easy. All of this will become clear because you’ll learn what your Subject Expertise is.

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Endorsements

Nate's headshot

Equipped with anecdote and examples, Jared’s communication style is engaging and applicable to anyone’s context. With his experience as an entrepreneur, marketer and consultant, Jared is able to identify gaps, build strategic plans, and implement solutions. Yet with this experience and knowledge, Jared communicates in a manner that is clear and palatable.

Scott's Headshot

I’ve chosen Jared to be a featured keynote speaker at various high-profile events, and he consistently received the highest speaker ratings.

Jason Headshot

Jared is one of those speakers who grabs you and makes you “lean in” within just a few seconds of being on stage. His presentations are always unique, fun to attend, in depth, and totally relevant in our fast paced ever changing market. As someone who managed over 250 speakers as a conference director, Jared was always in our Top 10 list for attendee satisfaction.

Arelene Headshot

I was lucky to have Jared as an instructor for 2 classes at CreativeLive, an online education platform for creatives. His knowledge of marketing, including SEO, strategy and content marketing was invaluable to the students. He is able to break down content that can be technical into concise lessons. With over 11,000 student interactions, Jared’s style clearly resonated with the CreativeLive audience.

Jeffs Headshot

In a word, I’d describe Jared Bauman as precise. And this dedicated precision lives at the core of of his ability to supercharge business growth by focusing on clear, actionable content while avoiding the trap of “established” marketing BS. I believe the key insights of his unique perspective is the result of two decades of on-the-ground experience working with fast-moving companies in demand-driven markets. Nobody knows how to squeeze more value from customer interactions and influencer campaigns than Jared.

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